INGENIOUS

Interactive brand guide

Ingenious Media Live

Events with impact. Media with purpose. The approved identity and brand resources for Ingenious Media Live.

01 · Foundations

A single source of brand truth.

Use this living guide whenever you create event communications, partner materials, presentations, social content or press coverage.

BrandIngenious

Events with impact. Media with purpose. The approved identity and brand resources for Ingenious Media Live.

UseApproved assets only

Download current files from this guide instead of copying older artwork.

ConsistencyProtect recognition

Keep logos, colours, typography and messaging consistent across every channel.

02 · Logo system

The marks that identify us.

Choose the version with the strongest contrast. Preserve its proportions, clear space and original colours.

Do

Use an approved file, keep comfortable clear space and scale proportionally.

Do not

Stretch, rotate, recolour, outline, crop or place the logo on a low-contrast image.

03 · Colour

Our visual signal.

Select any swatch to copy its production-ready value.

CSS custom properties
--brand-background: #0a0710;
--brand-surface: #16101f;
--brand-purple: #6125a3;
--brand-pink: #f2295b;
--brand-text: #f4f1f8;

04 · Typography

Give every message a recognisable voice.

The live guide renders with the selected site theme’s typography. Use the controls to test real copy before producing an asset.

Display · 'Bricolage Grotesque', 'Inter', sans-serif

Ideas that move industry forward.

Body · 'Inter', sans-serif

Events with impact. Media with purpose. The approved identity and brand resources for Ingenious Media Live.

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05 · Imagery

Show the event with energy and credibility.

Prioritise real people, meaningful interaction, technology and the scale of the live experience. Keep crops purposeful and avoid obscuring faces or essential context.

Live event networking
JPG

Live event networking

Approved people-led event imagery

06 · Voice & messaging

Clear, useful and industry-led.

Lead with the value to the audience. Use specific language, active verbs and proof from the event instead of vague promotional claims.

Approved event name

Ingenious Media Live

Core description

Events with impact. Media with purpose.

Writing principles
  • Be direct and professional.
  • Make the audience benefit obvious.
  • Use verified event facts and current-year information.
  • Prefer plain language over jargon.

07 · Downloads

Approved files, ready to use.

These resources are drawn from the current Event Settings and update when the published event configuration changes.

No additional public brand resources are configured yet.